SAE February 2025 Event – MGA Research Corp.

What:

MGA Research Corporation: Tour & Presentation

When:

Tuesday, February 18th; 4:00-8:00 PM

Where:

MGA Research Corporation

5000 Warren Road

Burlington, WI 53105

Cost:

  • $40 (NON-MEMBER)
  • $35 (MEMBER)
  • $25 (RETIREE)
  • $10 (STUDENTS)

Registration:

Deadline:

February 13th AT NOON – MAX ATTENDANCE 100

Event Agenda:

  • Registration: 4:00-5:00pm
  • Social Hour: 4:00-5:00pm
  • Tours: 5:00-6:30pm
  • Dinner: 6:30-7:15pm
  • Presentation Q&A: 7:15-8:00pm

About the Event:

MGA Research Corporation Background:

At MGA, our mission is to advance safety and innovation through world-class testing services and cutting-edge equipment solutions. We envision a future where our expertise helps create safer, more reliable products across the automotive, aerospace, and defense industries. This commitment drives us to continuously innovate, adapt, and exceed expectations in every aspect of our work.

Our state-of-the-art facilities and specialized equipment enable comprehensive testing across multiple industries. MGA’s expertise ensures that vehicles and components meet the highest safety standards, such as FMVSS and SAE regulations, helping manufacturers achieve top safety ratings while complying with stringent regulatory requirements. With decades of experience and an innovative approach to testing, MGA is a trusted partner in product development and safety enhancement.

MGA’s story began in 1977, when three engineers from Cornell Aeronautical Laboratory—Patrick Miller, Jim Greene, and Rudy Arendt—combined their resources and talents to establish MGA Research Corporation in Buffalo, NY. From the outset, MGA’s leadership focused on growth and reinvesting in the company, which has fueled numerous expansions over the years. By the end of the 1980s, MGA had earned a strong reputation in transportation safety and is now recognized as a world leader in independent automotive and aerospace testing.

MGA – Wisconsin:

MGA Wisconsin’s history traces back to 1944 when the Nash-Kelvinator Corporation purchased land in Burlington, WI, to establish a vehicle proving grounds. In 1957, Nash merged with Hudson to form American Motors Corporation (AMC), one of the largest American mergers of its time. AMC continued to operate the Burlington Proving Grounds until 1987, when Renault sold its controlling interest in AMC to Chrysler, leading to AMC’s dissolution. Although Chrysler acquired the proving grounds, it primarily used the facility for rentals to component suppliers rather than full-scale operations. In 1988, MGA Research Corporation purchased the site.

Crash testing operations began at the Burlington facility in 1989, followed by the addition of an accelerator sled in 1991. Over the years, MGA – WI expanded its capabilities to support a broad range of testing services, including motorcycle durability and military vehicle corrosion testing. The location’s greatest success came through its independent crash-testing services, culminating in 2014 with the completion of its third full-scale crash facility. True to its adaptive approach, MGA – WI has continuously evolved to meet the needs of emerging technologies. Today, in addition to traditional sled and crash testing, the facility also plays a role in testing for EV batteries, large commercial vehicles, and space applications.

Tour Overview:

The tour will cover three key areas:

  • South Crash Hall
  • Sled Hall
  • Environmental Lab

Crash Testing:

MGA offers comprehensive vehicle crash testing services, with over 35 years of experience supporting automotive safety engineers from early prototypes to final regulatory compliance and consumer ratings. The tour will provide an in-depth look at the equipment and procedures used to safely conduct crash tests, highlighting MGA’s role in advancing vehicle safety.

Sled Testing:

Sled testing simulates the acceleration forces of a crash without requiring a complete vehicle, offering a cost-effective solution for development teams. This method provides accurate and repeatable results for components such as child restraint systems, fuel tanks, and vehicle accessories like roof racks and cargo systems. During the tour, visitors will learn about MGA’s rail sled system and its critical role in pre-crash test development.

Environmental Testing:

MGA has extensive expertise in environmental testing, initially established at our Troy, MI facility and later expanded to sister locations, including MGA-WI. Our Wisconsin facility now provides a broad range of testing services, including temperature and humidity chambers (from reach-in to drive-in), corrosion testing, vibration testing, and battery lifecycle evaluation. These capabilities support manufacturers in ensuring product durability and performance under extreme conditions.

Technical Presenter:

Robert Schnorenberg: MGA – Engineering Manager

Presenter Background:

Robert Schnorenberg is a seasoned professional with a distinguished career spanning business operations, strategy, and leadership. Known for his expertise in driving organizational growth, he has held pivotal roles where he successfully implemented innovative solutions and optimized processes to achieve outstanding results. Schnorenberg excels in managing complex projects, fostering collaboration, and guiding teams through strategic transformations. With a keen focus on operational efficiency and long-term value creation, he has consistently delivered measurable success across industries. Respected for his analytical mindset and ability to navigate challenges, Schnorenberg remains a trusted leader dedicated to achieving excellence in every professional endeavor.

Presentation Topic:

This presentation will focus on the Future of EV Testing and highlight key developments in the industry. We will discuss the unique safety challenges associated with electric vehicles, including the complexities of high-voltage systems, thermal management, and battery integrity during crashes. A detailed look at FMVSS 305a requirements will be included, covering compliance protocols for mitigating electrical shock risk during and after crashes. Additionally, we will review innovations we have observed in EV technology and testing methodologies, emphasizing how these advancements contribute to safer, more efficient vehicles. This overview will help attendees understand the evolving landscape of EV safety testing and MGA’s role in advancing industry standards.

SAE May 2024 Event – SAE Presentation: Landspeed Louise

What:

SAE May 2024 Event – SAE Presentation: Landspeed Louise

When:

Monday, May 13th; 5:00-8:45PM

Where:

Marquette University

1637 W Wisconsin Ave.

Milwaukee, WI 53233

Engineering Hall

Cost:

  • $40 (NON-MEMBER)
  • $30 (MEMBER)
  • $25 (RETIREE)
  • $10 (STUDENTS)

Registration:

Deadline:

May 3rd AT NOON – MAX ATTENDANCE 60

Event Agenda:

  • Registration: 5:00-5:30pm
  • Networking: 5:00-6:00pm
  • Dinner: 6:00-6:45pm
  • Presentation Q&A: 6:45-8:45pm

About the Event:

Presentation:  Landspeed Louise,

Featuring two members of the last American team to hold the Land Speed Record

  • Louise Noeth asks “do fast women really need engineers?” Astronaut John Glenn used Utah’s Bonneville Salt Flats as a landmark from space, but on earth amateur motorsports enthusiasts, have used the blistering hot flat pancake as a speed laboratory for more than a century. With their handcrafted cars, trucks and motorcycles, thousands of men and women have hosted pageants of power each summer since 1949. Every single one came looking for the answer to the same question: “How fast will to go?” The decades of effort have made them the fastest people on earth reaching speeds more than 500MPH. On the salt, people find the limits of their courage, they learn what daring greatly is all about, and understand why a Bonneville Salt Flats speed record is an internationally respected pedigree. People who race on the salt flats become a family bound together by speed – a powerful force that erases ethnic, economic, political, and religious barriers: They are land speed racers. The evening presentation shines a spectacular spotlight on how some 350 women (ages 16 to 80) designed, built and/or set more than 1,000 land speed records.

SAE November 2023 Event – Student Night

WHAT:

November 2023 Section Event – Student Night

WHEN:

Monday, October 23rd; 5:30-8:00PM

WHERE:

University of Wisconsin Milwaukee

UWM Student Union
2200 E. Kenwood Blvd, Milwaukee, WI 53211


COST:

  • $40 (NON-MEMBER)
  • $35 (MEMBER)
  • $25 (RETIREE)
  • FREE (STUDENTS)

Registration:


Deadline:

  • Registration Deadline: November 20th
  • maximum Attendance: 100 Attendees

About the Event:

Displays:

SAE Milwaukee Section Student Chapter Collegiate Design Series competition vehicles will be on display in the UWM Student Union Concourse and student representatives will be present to interact with guests. This is an opportunity for each chapter to showcase the efforts of their chapter throughout the past year. Come see the amazing projects the students design and build through the year!

Presentations:

Student chapter representatives will articulate on their chapters’ projects, achievements, and activities. Professional members have the opportunity to rate the presentations. This is one of the biggest nights for the student chapters, as they have the opportunity to earn significant funds for their projects, based on Industry Professionals Judging their Presentations. Zoom link will be available/shared for presenting remotely.

SAE October 2023 Event – Hayes Performance Systems

WHAT:

October 2023 Section Event – Hayes Performance Systems

WHEN:

Monday, October 23rd; 5:30-8:00PM

WHERE:

Hayes Performance Systems

5800 West Donges Bay Road

Mequon, WI 53092

COST:

  • $40 (NON-MEMBER)
  • $35 (MEMBER)
  • $25 (RETIREE)
  • $10 (STUDENTS)

REGISTRATION:

DEADLINE:

October 19th AT NOON – MAX ATTENDANCE 45

Event Agenda:

5:30 – 6:00 PM – Registration
6:00 – 7:00 PM – Presentation/Dinner
7:00 – 8:00 PM – Plant Tours

About the Event:

Join the Milwaukee SAE Section at Hayes Performance Systems in Mequon for a presentation about who and what Hayes is and their market driven product journey.

There will also be tours of a variety of stations in their production facility and testing labs.

SAE September 2023 Event – DeltaHawk

WHAT: September 2023 SECTION EVENT – DeltaHawk

WHEN: Wednesday, September 13th 5:00 – 8:00 PM

WHERE: DeltaHawk, 2300 South Street, Racine, WI 53404

COST: $40 (NON-MEMBER), $35 (MEMBER), $25 (RETIREE), $10 (STUDENT)

REGISTRATION: REGISTER ON OUR EVENTS WEBSITE OR CONTACT GARRETT HERNING @ (856) 313-0581, SAE@C2CINTEGRATION.COM

DEADLINE: September 8th AT NOON – MAX ATTENDANCE 100

Agenda:

5:00 – 5:30 PM – Registration
5:30 – 6:30 PM – Presentation/Q+A
6:30 – 7:30 PM – Plant Tours, Dinner, and Networking (with Q&A)

About the Event:

Join the Milwaukee SAE Section at DeltaHawk for a discussion on around the many constraints on aircraft engine design and the problems that need to be solved as they have brought their engine to FAA Certification. We will also have a tour of their test and development areas followed by dinner and social hour.

Volunteer Opportunity – Baja SAE @ Oshkosh

Baja SAE is Coming to Oshkosh, and We Need You!
Baja SAE® is an intercollegiate design competition run by the Society of Automotive Engineers (SAE), where teams of students from universities design and build small off-road cars. The competition consists of multiple dynamic events, including a four-hour endurance race and various development opportunities. Click here for a peek behind the scenes of an exciting Baja SAE event. 

Oshkosh Corporation will host an upcoming Baja SAE competition May 4-7, 2023, where 1,300 students from the United States, Canada, India and Brazil will join us. This is an incredible opportunity for students to learn more about Oshkosh’s impact and innovation while putting their own skills to the test. 

We are seeking volunteers* for a wide variety of event support positions, including parking and registration, kick-off dinner, course workers, flaggers, safety inspections, sales and design judging, awards banquet, Oshkosh car show and more. Sign up for one event, one day or the entire competition.

When: May 4-7, 2023
Where: Sunnyview Expo Center – 500 E. County Rd Y, Oshkosh, WI 54901

Sign up to volunteer through Baja SAE’s volunteer portal.  Let’s rally your teams and have some fun while making an impact for future engineers!



SAE April 2023 Event – Wells Vehicle Electronics

What: May 2023 Section Event – Wells Vehicle Electronics

When: Thursday, April 20 4:30 – 7:30 PM

Where: Wells Vehicle Electronics, 385 W. Rolling Meadows Drive, Fond du Lac, WI 54937

Cost: $40 (non-member), $35 (member), $25 (retiree), $10 (student)

Registration: Register on Our events website or Contact Garrett Herning @ (856) 313-0581, sae@c2cintegration.com

Deadline: April 15th at Noon – Max attendance 60

Agenda :
4:30 – 5:00 PM – Registration
5:00 – 5:30 PM – Presentation
5:30 – 7:30 PM – Plant Tours, Dinner, and Networking (with Q&A)

About the Event :
The presentation will include a company overview of Wells Vehicle Electronics by Greg Burneske, VP of Wells Engineered Products. This will be followed by a business overview by Dallas Kissinger, Engineering Manager, and an overview of the Fond du Lac facility by Jason Strange, Production Manager. Finally, Wells Vehicle Electronics will present on their Automation & Test Services business unit (www.WellsATS.com).

About the Tour :
Our hosts will give us a guided tour of the Wells Vehicle Electronics Fond du Lac facility. Please wear closed-toed shoes to this event. ESD smocks, eye protection, and grounding straps will be provided by Wells.

Parking :

Battery Abuse Testing – AEI Presentation at Generac

About the Event:

Presentation:

  • Lithium Ion Batteries (LIB) are quickly becoming the new source of energy for on-road and off-road vehicles.  As LIB energy densities increase, so too do the level of hazards, such as in the form of heat and gas.  Regulating agencies are becoming aware of these hazards and are reacting by creating protocols to test the safety integrity of LIB packs. 

Companies who’ve tested liquid and gaseous vehicles within their facilities have a deep understanding of the risks associated with those types of energy sources within their building.  Now, however, many are questioning the similarities and differences between testing with traditional fuels and testing with LIB packs.  We will compare the differences between designing a traditional fuel source test cell and the design of a test cell that contains a LIB.  We will discuss abuse bunkers and what cautions to be aware of when designing a LIB abuse bunker.  We will share heat and gas release data used to determine the air exchange rate in a LIB test cell and abuse bunker, and touch upon the emissions mitigation techniques, such as a scrubber or RTO system, used to manage the gas and particles expelled during a LIB thermal runaway event.  We will discuss the defense-in-depth strategy used to protect a LIB testing facility and its personnel, including blast panel area, gas/heat detection, air exchange rates, electrical classification and the abundance of water, to name a few.  Finally, how we consider prevention, detection, and reaction techniques to ensure a safe and effective testing environment.

This presentation is unique in that we will share heat and gas related information that is difficult to acquire given the emerging nature of LIB abuse testing.  We will reference many white papers and national lab studies used in our calculations, information that was used to extrapolate pack level data from single cell data.   

Guest Speakers:

Jeremy Lang, Project Manager and Jacob Weber, Mechanical Engineer (PE) from Affiliated Engineers, Inc.

Jeremy has spent the past 20 years in the engine and vehicle testing market.  Starting in controls and automation, Jeremy traveled globally installing, programming and commissioning test cells, and more recently, leading the design of those facilities. Now, following the market trend to full electrification, Jeremy is applying the facility design practices learned in engine and vehicle test cells containing hazardous fuels to the lithium ion battery testing market, with some caveats. 

Generac and AEI have been partners for years. AEI has enabled growth in Generac’s engineering test and development facilities, driving record expansion. Come learn about AEI’s technology hosted by Generac at their Kern Auditorium.

Event Agenda

  • Registration………….5:00-5:30pm
  • Networking…………..5:00-6:00pm
  • Dinner…………..………6:00-6:45pm
  • Presentations…..…..7:00-8:00pm

Registration Fees

SAE Members…………………….$35
Retirees …………………………….$25
Guests/Non-members………… $40
Students ………………………….. $10

SAE January 2023 Event – Wisconsin Auto Museum Social

January 28 @ 2:00 pm – 7:00 pm

Join us for our January Social with a tour of the Wisconsin Automotive Museum in Hartford. Enjoy their unique collection of 115+ vehicles and displays of automotive artifacts such as gas pumps, signs, license plates, oil cans and other petroliana.

After the tour, join us at The Mineshaft at 4:00 PM for dinner/drinks.

Register today!

Event page: https://milwaukeesae.com/event/wisconsin-auto-museum-january-social/(opens in a new tab)

SAE May 2019 Event – Snap-on InnovationWorks

What: May 2019 Section Event – Snap-on InnovationWorks

When: Tuesday May 28th, 2019 – 4:30pm -7:30pm

Where: Snap-on, Inc. – InnovationWorks, 2801 80th Street, Kenosha, WI 53143

Cost: $35 (non-member), $25 (member), $20 (retiree), $5 (student)

Registration Contact: Garrett Herning @ (856)-313-0581, sae@c2cintegration.com, or website: Event Calendar for the Milwaukee Section of SAE

Deadline: May 24th at Noon – Max attendance 75

About the Event :
The presentation will include a brief overview of Snap-On including their history and current product line up. Presenters Gary Wollert & John Fuhreck (Both SAE Milwaukee Section Members) will then talk about what has changed in both the business model and product design cycle in the last 10 years? Especially with other tool companies who used to be more of a complimentary tool or non-competitor, who may now be competing on some product lines. Also, automotive technology changes at a very rapid pace and with so many electric vehicles coming out, what effect is this having on product lines? A Q&A session will follow.

About the Tour :
Our host, Patrick Donohue will give us a guided tour of the Snap-on museum and the InnovationWorks facility.  InnovationWorks is the centerpiece of the innovation network at Snap-on. The facility utilizes several distinct areas – each designed to support and enhance a vibrant, user-centered innovation process.

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